About the Author

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Bill Rice is the CEO of Kaleidico, a leader in lead management systems. Prior to founding Kaleidico he was the VP of National Home Equity and the Home Loan Benefit program at Quicken Loans and one of the founding executives of DeepGreen Bank, an Internet-only bank that was one of the first and (at that time) largest buyers of LendingTree leads in early 2000.

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Understanding Key to FHA Modernization and Economic Stimulus Bill Opportunities

February 25th, 2008 • Related • Filed Under
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Like any good marketing or sales puzzle understanding the problem is half of the battle in acquiring new customers. Mortgage lead providers are gearing up there marketing acumen to find these special FHA qualified home buyers and home owners, but are you knowledgeable enough to answer all of these consumers questions?

Thanks to several resources compiled by some of the top mortgage lending resources on the Web you can get up to speed quickly with these FHA resources and FAQs:

Get smarter on the nuances of these loan programs and stimulus bills are certain to help you attract, educate, and close more clients in this complex mortgage environment.

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