As I research and prepare for a deep dive series on affiliate marketing I am increasingly intrigued by the complex web of topics that are involved in this marketing discipline. One of the foundational concepts, of course, is the domain name.
There are whole companies and industries built around the management and monetization of these increasingly valuable personal and corporate assets. Here is a couple of quick peeks into how important and valueable a domain registration has become:
- DomainName News covers the emerging concerns over domain registrar stability and domain escrows
- GoDaddy becomes one of the first registrars to use the new domain escrow service
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