Lead Market News, Tips, and Guidance
Today is Sunday, July 06th, 2008
Bill Rice is the CEO of Kaleidico, a leader in lead management systems. Prior to founding Kaleidico he was the VP of National Home Equity and the Home Loan Benefit program at Quicken Loans and one of the founding executives of DeepGreen Bank, an Internet-only bank that was one of the first and (at that time) largest buyers of LendingTree leads in early 2000.
Should your ads be asking for feedback? The increasing clamor for quality and increasing conversation marketing makes this a compelling question posed by Steve Rubel over at Micro Persuasion.
Have you added a feedback link to your advertising? Would you be willing to? Would you rather buy leads from a lead provider that did?
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I like the Lead Exchange model but how can a lead exchange make money to survive? The generator gets ...
Don't know salestwit will gonna make a impact or can replace the bulky hosted CRM's but anyway I like the ...
Those are some great tips on using the internet for leads! 
I have to laugh at someone putting an affiliate link to LMB here... Come on people... 
My pleasure Dan. Glad you enjoyed it. Bills.com is a pretty smart company. 
THat was a really nice write up, I read about this BillsIQ thing today online and when I searched then ... Just to highlight ridiculous comments-->@JB you can't comment on a post's search link a week later and expect the results ...
Just to clarify - the highest bidder in your search above is a lead gen company! What was I thinking, Paul? FHA.com is obviously a logical top choice for FHA mortgage leads too. 
I'm seeing PPC costs go way up because of people cross-monetizing them; i.e. selling and upselling them using squeeze pages. ...I'm happy to use Increase Sociability.
