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About

Lead Marketwatch is a daily lead generation market news and analysis site. Its readers are heavily weighted to mortgage brokers and lenders looking for information on the best lead providers. Most of this traffic is generated organically, with the top search referral terms being related to buying leads or lead quality.

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Audience

Loyalty:

  • Nearly 50% are daily repeat visitors
  • Over 20% visit 10 or more times during the month

Traffic

Volume:

  • 200-300 unique views per day

Sources:

  • 50% is direct
  • 32% is referring site
  • 18% is search engine

Advertising Opportunities

Lead Banner (Ad Rotates–max 2 advertisers): $250/month

300×250 Lead Marketwatch Ad Space

Skyscraper (Center Column): $150/month

120×600 Lead Marketwatch Ad Space

Lead Buying Center (Right Sidebar): $100/month

150×50 Lead Marketwatch Ad Space

Advertising Policy

Priority of Placement:
Advertisers with at least 6 months of consecutive paid months on Lead Marketwatch receive priority in requests for positions for web ads.

Frequency discounts:
15% discount for 12 month placement

Website Ad Policies:
Lead Marketwatch is owned and a service of Kaleidico. All website advertising is subject to Kaleidico’s approval before acceptance. Kaleidico reserves the right to reject any ad that it feels detracts from the image of Kaleidico and Lead Marketwatch, or competes with Kaleidico products or services, or is offensive to network members, or makes derogatory or offensive statements, or detracts from the mission of Lead Marketwatch.

Terms:
Payment is due prior to Ad being placed. Once an Ad is placed there are no refunds or prorating of fees. All advertisers must pay via credit card or other electronic payment.