All Posts Tagged With: "niki scevak"

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Inflection Points for Search Spending Similar to Lead Buying

Niki Scevak, former Jupiter Analyst and current marketing luminary, was strolling down search marketing memory lane when he came across the Stanford Entrepreneurs’ podcast, which contained a reference to one of his slides from his analyst days.
The interesting point that Niki makes, which struck me, is this:
…basically an S-curve that showed spending on search by [...]

28Feb2008 | Bill Rice | 0 comments | Continued

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