All Posts Tagged With: "pay per lead"
Where Did All the Lead Generators Go?
You may be wondering if I got the question wrong. It seems that over the last year the prevailing question has been about mortgage lenders, not lead providers. However, a recent search for refinance mortgage brought up some interesting results:
100% mortgage lenders and 0% mortgage lead providers. This might tend to indicate that the price [...]
3Jun2008 | Bill Rice | 5 comments | Continued
Mortgage Marketing, Does Pay Per Lead Fit Your Mortgage Business?
The mortgage market has been one of the earliest adopters of pay per lead or performance marketing, but is it right for your business? Buying Internet leads is certainly an efficient and predictable way to grow your business, but it will probably only fit with some tailoring.The critical success factors to tailoring a mortgage business [...]
5May2008 | Bill Rice | 0 comments | Continued
Tommi--Glad you weighed in here! I think this is a worthwhile discussion because it gets to the heart of this ...
Keith, thank you for featuring InfoTube in your article. As a the inventor of the InfoTube and a broker ...
Great interview Bill. 
Bill and Dave:
A lot of Buzz about Lead Exchanges again lately.
Dave: Congratulations on opening your Lead Exchange.
As you may ...
Nicole,
I think Kaleidico's icoSales is a much more productive solution with much of these best practices built in, unlike Zoho ...
These are great points and especially valuable in a down economy. Lead management software is essential for all of this, ...
you got that one right... 
I like the Lead Exchange model but how can a lead exchange make money to survive? The generator gets ...
Those are some great tips on using the internet for leads! 
I have to laugh at someone putting an affiliate link to LMB here... Come on people...