Comments on: Qtopia Takes Mortgage Clients to Another World

By: Bill Rice

Bill Rice — Fri, 28 Mar 2008 10:25:17 +0000

Why would I? Why Qtopia? Maybe a Quicken Loans person will stop by and give us their thoughts?

By: Are You Creating a Customer Army? : Lead Marketwatch

Are You Creating a Customer Army? : Lead Marketwatch — Thu, 27 Mar 2008 12:34:43 +0000

[...] and innovative. It certainly went beyond the mundane of typical mortgage marketing, reflected in my commentary: Stepping outside the mundane paradigm of email blasts, online newsletters, and birthday cards [...]

By: LeadCritic

LeadCritic — Wed, 26 Mar 2008 21:49:26 +0000

I like the theory Bill, but I really don’t think this is going to work. I think you ask the most important question, “Would you Qtopia?”
I wouldn’t…why would I? For the tools? Come on, I have way more important things to do. I think this will fail just like many of the other virtual marketing ideas.
Although, I think QL should be proud, as a company, to take such initiatives. Most companies don’t have the guts to even discuss such an idea.