Several weeks ago I got whiff of something new coming out of IAC, RushmoreDrive.com (Rushmore Drive is where the Ballatyne Offices of IAC/Interactive are located). Today it was revealed in an email to me:
A vertical search engine for the Black Community. Here is the description from the About Us page:
Launched in April 2008, RushmoreDrive is a first-of-its-kind search engine for the Black community. We deliver a blend of mainstream search results plus a layer of more relevant search results influenced by the Black community. RushmoreDrive is where the Black community goes to find the best search results.
At RushmoreDrive you will also find a feature-rich job networks community where members can create a professional profile, find job opportunities, and create job networks online. RushmoreDrive’s easy-to-use job networking tool will help members unlock the power in their professional connections.
RushmoreDrive News enables the Black community to find news headlines from the entire World Wide Web, including well known Black media, blogs and countless relevant online voices, as well as recognized mainstream news sources.
RushmoreDrive is the starting point and the destination for its users to find what is most relevant to the Black community.
Looks like the technology leadership comes out of the LendingTree and GetSmart operation, according to the press release in their media room:
Brad Gebert, Vice President, Technology – A proven technology expert, Mr. Gebert brings outstanding experience as a Technical Development Manager to BWE to lead application development and ensure that the business will run on the most advanced technological systems available. Brad also brings to BWE a keen understanding of IAC’s brands, having spent 7 years prior at IAC’s LendingTree and GetSmart.
Thoughts on IAC’s latest move?
