Zillow Mortgage Gets Negative Reviews (from Non-Adopters)

I have been following the Zillow Mortgage discussion with great interest. By reserving follow-up to my early commentary in BusinessWeek I have an opportunity to survey the discussion and distill a few important observations: Zillow did something … [Read more...]

The Cluetrain Manifesto is Modern Marketing

Cluetrain Doc Searls

I came across this pointer from Doc Searls blog this morning. It references a professor at Kent State using The Cluetrain Manifesto as core curriculum in his PR course(s). (By the way, Kent State is a great place to get smart people from. One of our … [Read more...]