Will a Rapidly Reshaping Mortgage Market Change Mortgage Lead Buying?

July 30, 2008 By 1 Comment

The collapse of the mortgage market has rapidly reshaped the face of mortgage lending. Wiped out are top lenders and notable consumer brands like: American Home Mortgage, Ameriquest, Countrywide, IndyMac, New Century, among 271 other … [Read more...]

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Who Sells FHA Leads?

March 21, 2008 By 2 Comments
FHA mortgage leads

LeadCritic has done a little digging and discovered who is generating FHA mortgage leads. Many lead providers are doing a nice job of making sure their marketing approaches filter this increasingly tight niche of qualified borrowers. For example, … [Read more...]

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California FHA Loan Limits: Get Them While Equity is Hot

March 6, 2008 By 3 Comments
FHA mortgage leads

Should be a busy weekend for smart mortgage broker and lenders. Bounce this list of CA FHA loan limits off your prospect and past client databases. See if there is someone you can help today. These clients will want you to call! If you are a lead … [Read more...]

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Look for Lead Providers Who Change the Message for the Environment

February 26, 2008 By 1 Comment

There is a lot of talk about how the mortgage market has changed. It is certainly obvious that home owners and new home buyers are in a different state of mind. Is your marketing spend and advertising budget reflecting this change? The best mortgage … [Read more...]

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Understanding Key to FHA Modernization and Economic Stimulus Bill Opportunities

February 25, 2008 By Leave a Comment

Like any good marketing or sales puzzle understanding the problem is half of the battle in acquiring new customers. Mortgage lead providers are gearing up there marketing acumen to find these special FHA qualified home buyers and home owners, but are … [Read more...]

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Lead Providers Help Identify Borrowers Eligible for Jumbo Rate Relief

February 21, 2008 By Leave a Comment

As the economy continues to show signs of impending recession the Federal government is working hard to stimulate it. The steps most relevant to the mortgage industry are: Recent Federal Reserve rate cuts, and The White House's economic stimulus … [Read more...]

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