by Bill Rice on June 10, 2009
Quite honestly, I am a little embarassed.
At LeadMarketwatch.com we try to keep and eye on the lead generation market and feature all the shiny stars.
However, I have let one of the brightest stars, and a great friend, go unrecognized.
My oversight glared through today when I say John Philip Green’s Facebook message today:
@LearnHub’s unique visitor growth [...]
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Want more information about Kaleidico's lead management software or services call 866.667.5253 or visit www.kaleidico.com.
by Bill Rice on August 27, 2008
The mortgage market is having a bit of trouble. Was that understated? And it has lead aggregators scrambling for new lead generation niches. Lead Critic has a great post on why providers are moving, which is probably pretty obvious, and a few highlighted players. But, I want to take you a little closer to who [...]
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by Bill Rice on July 22, 2008
Have you ever wanted to sit down with the CEO of your lead aggregator or provider and ask a few questions? Recently, I had this opportunity with Payam Zamani of Reply!.
I am sure you will enjoy our discussion. It is both interesting and full of insight. The market is certainly changing and I asked [...]
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by Bill Rice on June 11, 2008
There are a lot of reasons that the mortgage market is in a mess, but I think one clear influence was and continues to be a lack of customer knowledge.
As the mortgage refinance market feasted on historically low rates mortgage lenders (and investors) got increasingly exotic with loan products. Yet, customer education did not keep [...]
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by Bill Rice on May 2, 2008
We have been getting a lot of request from our Lead Buyer Readers to dig (Digg Us, that’s a good idea too) a little deeper into the Lead Provider’s listed in the Top 5 on Lead Marketwatch each week. So, here you go:
5. ZipSearch.com, is a consistent top 5 mortgage lead provider. They are a [...]
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by Bill Rice on March 13, 2008
Getting a good lead provider, oddly enough, has a lot more to do with you than them. There are a lot of them and most, assuming they are reputable, are following fairly consistent and proven methods of generating quality consumer inquiries.
However, the businesses that buy leads vary dramatically in their lead management and sales processes. [...]
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by Bill Rice on February 28, 2008
Many do and certainly is worth asking the question. The positive and negatives of co-registration has been debated and there are certainly a right way and a wrong way for publishers and advertisers to us this technique.
Here is an excellent primer in co-registration networks and some of the “hidden” things to look for when you [...]
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