Consumers are spending less and less time watching TV and more time surfing the Web. Meanwhile, it occurs to me that people come to the Internet for 5 things: To Learn, To Buy, Find People, Find Opportunity, and Find Hope. Why wouldn't I market here? … [Read more...]
Reply.com Launches Blog and Lead Exchange
April 3, 2008 By 2 Comments
Reply.com just launched a new blog and revealed their new lead exchange. It appears the lead marketplace concept is about to get a bit more competitive, with Reply.com being one of two new entrants that I have heard whispers of emerging. The concept … [Read more...]
Morning Market Reads
March 21, 2008 By Leave a Comment
Friday around the Web in lead generation: FTC swinging big fines (settlements) and changing online lead generation UK mortgage lead marketplace kicks off series on sales best practices Is your online marketing and advertising asking customers to … [Read more...]
What if I Bought Mortgage Leads in the UK?
March 18, 2008 By 4 Comments
Recently, I have been following the LeadPointUK blog with great interest. Not all lead markets are built or evolve in the same manner. Here are a few notable differences: The UK lead market did not grow up on the "When Banks Compete, You Win" … [Read more...]
