Where Did All the Lead Generators Go?

June 3, 2008 By 5 Comments
Google Refinance Mortgage

You may be wondering if I got the question wrong. It seems that over the last year the prevailing question has been about mortgage lenders, not lead providers. However, a recent search for refinance mortgage brought up some interesting … [Read more...]

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Mortgage Marketing, Does Pay Per Lead Fit Your Mortgage Business?

May 5, 2008 By Leave a Comment

The mortgage market has been one of the earliest adopters of pay per lead or performance marketing, but is it right for your business? Buying Internet leads is certainly an efficient and predictable way to grow your business, but it will probably … [Read more...]

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