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Lead Arbitrage Scam or Entanglements of a Small Industry

by Bill Rice on May 6, 2009

Image via Wikipedia

Truth be told, the Internet lead generation pond is pretty small. The Lead Critic spotlights a recent suit brought by LG Technologies against several former employees and then, as lawsuits tend to do, digs into the deeper pockets of Marc Diana, LeadPoint, and Breakwater Ventures.
I won’t go into all the details here–no one [...]

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Want more information about Kaleidico's lead management software or services call 866.667.5253 or visit www.kaleidico.com.

Continue Reading 0 comments Buying Leads, Lead Company, Lead Market News

Using LinkedIn for Lead Generation

by Bill Rice on April 21, 2009

Image via CrunchBase

LinkedIn has long been the leader in professional social networking–boasting one of the highest net worth and most influential buyer networks on the Internet. But, how do you turn those statistics into sales?
Brian Carroll, my favorite B2B Lead Generation expert, gives us a 5 step crash course:

Create a personally branded profile
Join client/customer target [...]

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Want more information about Kaleidico's lead management software or services call 866.667.5253 or visit www.kaleidico.com.

Continue Reading 3 comments Lead Generation

Inflection Points for Search Spending Similar to Lead Buying

by Bill Rice on February 28, 2008

Niki Scevak, former Jupiter Analyst and current marketing luminary, was strolling down search marketing memory lane when he came across the Stanford Entrepreneurs’ podcast, which contained a reference to one of his slides from his analyst days.
The interesting point that Niki makes, which struck me, is this:
…basically an S-curve that showed spending on search by [...]

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Want more information about Kaleidico's lead management software or services call 866.667.5253 or visit www.kaleidico.com.

Continue Reading 0 comments Buying Leads, Lead Market News