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LeadsCon: Internet Lead Market Up-close

by Bill Rice on April 8, 2008

I remember the first time I went to my Dad’s laboratory at the University of Kentucky and he showed me the magic of looking very closely at common everyday objects. You see, he had a scanning electron microscope and things you would think as simple as a common housefly’s eye are amazingly complex and interesting.
That [...]

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Who has the best mortgage leads?

by Bill Rice on February 10, 2008

This is probably one of the most often asked questions by mortgage lenders and brokers. It seems simple enough and certainly should be measurable. So, why the debate and no definitive answer?
Clearly, the challenge is transparency. With the exception of Lead Marketwatch there is no information or data in the market on which to set [...]

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Get the Pulse of the Lead Market at LeadsCon

by Bill Rice on February 10, 2008

LeadsCon is the first of its kind show for those interested in lead generation and customer acquisition. Come to The Palms, Last Vegas April 2 – 4, 2008 to meet some of the smartest, most innovative, and successful companies in all of online advertising. Come to LeadsCon to network and learn, and you’ll leave with [...]

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